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Life Insurance Youi

  • rodolfollr
  • Nov 18, 2023

Life Insurance Youi – Youi Insurance breathes new life into its long-running “you.insured” platform with a campaign developed by their newly expanded in-house creative team.

Building on the brand’s legacy of providing insurance for individuals, the campaign invites Australians to find insurance that is ‘better than you’. Launched in four films across TV, with a social and digital video format organized and integrated across all media channels, Youi has also renewed its brand design approach and developed a strategy complete sonic branding, including a new sonic logo.

Life Insurance Youi

Life Insurance Youi

Youi’s chief marketing officer, Angela Greenwood, said: “After the project to clearly define Youi’s brand design and customer value proposition, our aim was to create a platform for campaign in a simple and long-lived manner.”

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“You.insured is an incredible brand asset, and our goal is to grow it in a way that stays true to what makes Youi a people-focused challenger.

“Insurance advertising is often characterized by exaggeration and fiction. We believe we stand out by being refreshingly authentic, with the same standards that reflect our commitment to understanding our customers and what makes them tick, and what t’ the protection we provide increases the quality of their daily lives. ”

Youi has long operated in-house, however in the past 18 months they have changed their business model, adding to their innovation capabilities and unique organizations throughout the industry.

“We are proud to be one of Australia’s premier examples of in-house organizations that have put innovation at the heart of the business from day one, with an innovative hybrid approach, supported by business strategy and consulting. design from Re, improved sonic branding. by Resonans, and digital production with BRX, giving us an extra layer of unique thinking and firepower from an industry leader.”

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Running nationwide from this week, the campaign will be seen across TV, OOH, digital and radio, with a further seven locations expected before the end of the year.

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Life Insurance Youi

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Life Insurance Youi

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Life Insurance Youi

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Cannes in Cairns is pleased to present an advisory board of some of APAC’s brightest minds. Providing critical thinking, expert knowledge and a solid board, no less than 15 leaders have been hand-picked to help shape the content of the APAC Innovation Festival which runs from 4-7 June 2024. […]

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Life Insurance Youi

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(A new window from LinkedIn should open to allow B&T login. If you don’t see it, please look behind this window and if you don’t see it, check your browser settings and turn off pop-up blockers.) Well, we know. you are better. That way, you can choose the right cover for you and your situation. Get structural insurance today.

At , we get to know you better, so you can choose the cover that’s right for you and your situation.

Prominent members of the NRL and NRLW community share key moments that have helped shape and define not only their careers, but their lives.

Life Insurance Youi

He teaches car maintenance, loves our award-winning roadside assistance and comprehensive car and motorcycle policies.

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If you need to make a claim, we will guarantee the value of all repairs for as long as you own the car.

If you have an emergency or need to make a claim, we are ready to take your call and help you resolve it 24/7.

Our relevant PDS contains more information, please consider our relevant PDS when deciding whether this product is right for you. Find our PDS and TMD here.

Roadside assistance comes as standard with comprehensive car and motorcycle insurance. Limits and additional fees may apply. See T&S for full details.

Youi Launches A Full Brand Refresh With New Campaign

If the repair is completed by an authorized repairer, the value of the repair is guaranteed for as long as you own the item.

92% Satisfaction Rate on the Wall, based on 36,000+ reviews 4.5/5 Based on 14,414+ reviews 4.0/5 Based on 7,000+ reviews 3.7/5 Based on 1,500+ reviews

From major disasters to everyday accidents, we believe that every claim should receive the same level of care and support. You can be sure that we will go the extra mile to find it and make your claim go away.

Life Insurance Youi

When you make your request

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